Costa Mesa Lexus and Toyota Dealer Celebrates Fifteenth Anniversary
Nash Auto is celebrating its fifteenth year in business. They attribute their success to their initial Business Statement. Nash Salah, the owner of Nash Auto recalls that it was a soul searching experience. As a Costa Mesa Lexus and Costa Mesa Toyota used car dealer, they explored their strengths and ways of doing business so that the public would have a clear picture of them as a corporation and as individuals. From day one, they decided to stand apart from other used car dealerships. Today, on their fifteenth anniversary, they can celebrate the plan to “focus on their customers.”
From the very beginning to this day, Nash Salah envisioned what his clients were looking for in a used car. He studied everything from the type of vehicles that the Orange County public were most interested in to the pricing they needed to the type of service they expect to the post-sale service they required. Nash and his team left nothing to chance. Every detail counted. They have a single purpose in mind. Create an all-around positive experience for their clients.
The Nash Auto team felt that if they could create this kind of exceptional experience, their clients would be happy and return to buy their next car. After fifteen years in business, Nash is proud to say that their strategy worked as evidenced by the hundreds of happy clients they serve. As with most intuitive business men, Nash recognizes that he is humbled every day from lessons learns from his clients and his competition. These lessons have become the tools he uses to refine and improve the service that Nash Auto provides its client.
Of course when Nash Auto originally planned their strategy, no matter their great intentions and skillsets, they acknowledge that they are human and capable of making mistakes. The thing that they hope elevates them from other Costa Mesa Lexus and Costa Mesa Toyota used car dealers is that they make a special effort to correct the mistake and go the extra mile to make the entire experience comfortable for their customer.
Nash says: “we don’t ascribe to the notion that business is all about cold numbers and impersonal transactions. We believe that good deeds and good actions payoff. It’s the core of the American dream which we’re so proud to be part of. We also believe in good karma and helping people even if there’s no immediate profit involved. We feel that it pays off to focusing on people and relationships.”
Judging by all the Costa Mesa Lexus and Costa Mesa Toyota used car dealers that have come and gone over the last fifteen years, Nash Auto seems to only get stronger and more recognized in the community. This is a testament to Nash Auto’s original business plan.
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