New KODAK ESP C310 All-in-One Printer Gives Consumers a High-Quality, Unique Printing Experience

Advanced KODAK Printing System with New Ink Offers High Quality and Convenience While Maintaining Low Total Running Costs

ROCHESTER, N.Y. -- Eastman Kodak Company (NYSE:EK) today announced the newest addition to its All-in-One (AiO) Inkjet Printer portfolio -- the KODAK ESP C310 All-in-One (AiO) Printer. Complete with a sleek, new compact design, the ESP C310 Printer provides wireless printing for effortless home use, easy-to-use features and Kodak’s legendary image quality for an unbeatable value. Coupled with Kodak’s new 30 series ink system1 that offers consumers the lowest total ink replacement cost2 and exceptional cost-per-page, the ESP C310 Printer is an intuitive printing solution that helps save the consumer time, money and energy. Selected as an honoree in the Eco-Design and Sustainability Category for the Consumer Electronics Show 2011 Innovation Awards, the ESP C310 Printer delivers high quality while using up to 71 percent less energy while in standby mode than previous KODAK AiO Printers.3

“Kodak has always been committed to delivering what consumers care about most – high- quality output at an affordable price and the most unique printing experience,” said Susan Tousi, General Manager, Inkjet Systems, and Vice President, Eastman Kodak Company. “Kodak continues to tap into the true needs of the consumer, delivering a printer that makes scanning, copying and printing simple, offers easy connectivity to mobile devices and -- most importantly -- offers outstanding output quality at an affordable price.”

Advanced Capabilities, Affordable Prices

The ESP C310 Printer features simplified Wi-Fi set up, allowing effortless connectivity to wireless networks in the home or even to iPhone, iPod touch or iPad mobile devices4. From the printer control panel, consumers can also access built-in templates for the convenient printing of a variety of different forms, including graph paper, line paper, wide-rule paper, tic-tac-toe, to-do lists, grocery lists and even sheet music.

Kodak’s intelligently-designed printers deliver cost-effective, exceptional quality. The new KODAK AiO Printer works with a new No. 30 line of Kodak’s proprietary pigmented inks1, enabling consumers to print crisp text documents, brilliant graphics and KODAK Lab Quality Photos5 that will last a lifetime6.

The new system, which uses Black and Color standard and XL ink cartridges, offers consumers more choices tailored to meet their printing needs. For example, the KODAK Black Ink Cartridge, 30XL and the KODAK Color Ink Cartridge, 30XL enable consumers who print a high volume of photos and documents two times more7 prints than the KODAK Black Ink Cartridge, 30 and KODAK Color Ink Cartridge, 30:

* Up to 335 black text pages8 using KODAK Black Ink Cartridge, 30
* Up to 670 black text pages9 using KODAK Black Ink Cartridge, 30XL
* Up to 275 color pages10 using KODAK Color Ink Cartridge, 30
* Up to 550 color pages11 using KODAK Color Ink Cartridge, 30XL

Unlike any other manufacturer’s printers, the KODAK ESP C310 Printer with the proprietary pigmented inks delivers richer, more vibrant colors that provide a significant fade resistance and instant dry12 advantage over other ink systems. Kodak offers the lowest total ink replacement cost2 and exceptional cost-per-page and in line with all KODAK AiO Printers, the KODAK ESP C310 Printer enables consumers to print high-quality photos and documents.

Printing Experience Made Easy

Kodak is committed to making high-quality printing easy, unique and affordable. The ESP C310 Printer includes many advanced features in a smart design that continues to deliver the intelligence consumers demand.

KODAK ESP C310 Printer features include:

* 802.11n Wi-Fi technology and simple set up and connectivity to wireless home networks;
* 1.5” LCD with simplified control panel for easy copying, scanning and printing;
* Built-in sensors that automatically optimize print quality by detecting the paper type before consumers print;
* Photo sort capability for effortless searching and organization of memory card images by day, month and year for printing directly from SD, Memory Stick or MMC memory cards;
* A variety of printable templates that can be accessed directly from the printer’s control panel; and
* Segmentation scanning software enabling consumers to save time by scanning multiple pictures simultaneously up to 1200 DPI.

Each new KODAK AiO Printer, including the ESP C310 Printer, comes with KODAK All-in-One Printer Home Center Software (v 6.0). This software enables consumers to manage and print their photos, including those on social media sites such as KODAK Gallery, FACEBOOK, PICASA, FLICKR and PHOTOBUCKET, all from one location.

Available by April 2011, the KODAK ESP C310 Printer retails for $99.99 U.S. MSRP. The KODAK ESP C310 Printer will be displayed at the 2011 International Consumer Electronics Show (CES), January 6-9, 2011, at the Las Vegas Convention Center (Kodak Booth #31400). Learn more about Kodak’s inkjet portfolio and see how to save on ink at www.printandprosper.com.

1Includes Kodak ESP C110, C310, C315

2As compared to leading consumer inkjet printers using manufacturers’ recommended standard ink cartridges available in single quantity pricing (i.e. no multi-packs, high capacity, combo packs, value packs or special promotions); excludes printers that use only one cartridge.

3As compared to the Kodak ESP 3250, 5210, & 5250 All-In-One Printers. 4Compatible with iPhone (with OS 2.2 or later), iPod touch (2nd generation), and iPad.

5Using KODAK Ultra Premium and KODAK Premium Photo Papers.

6Under all common consumer display and storage environments. Based on testing by Wilhelm Imaging Research

(WIR).

7Page yield comparison based on ISO/IEC 24711. Actual results may vary.

8Ink yield value for black text documents obtained using ISO/IEC 19752 test page, a monochrome test focused on black text printing. Ink yield for color graphics and text documents using ISO/IEC 24712 test pages is 205 pages. Values obtained by continuous printing in accordance with ISO/IEC 24711. Actual results may vary.

9Ink yield value for black text documents obtained using ISO/IEC 19752 test page, a monochrome test focused on black text printing. Ink yield for color graphics and text documents using ISO/IEC 24712 test pages is 430 pages. Values obtained by continuous printing in accordance with ISO/IEC 24711. Actual results may vary. 10Ink yield values for color graphics and text documents obtained by continuous printing in accordance with ISO/IEC 24711. Actual results may vary.

11Ink yield values for color graphics and text documents obtained by continuous printing in accordance with ISO/IEC 24711. Actual results may vary.

12Based on testing by Wilhelm Imaging Research (WIR) and Kodak internal testing on KODAK Photo and Ultimate Papers. Under all common consumer display and storage environments.

About Kodak

As the world’s foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit www.kodak.com