Warner Bros. Pictures International Continues to Forge New Ground in Digital Cinema in Partnership with Taiwan’s Showtime Cinemas, Miramar WV Cinemas Co. Ltd., Cinemark–Core Pacific Ltd. and Ambassador Theatres
CINEASIA, Hong Kong — Building on its record of forging new territory in the delivery of high quality entertainment across multiple formats throughout Asia, Warner Bros. Pictures International (WBPI) has entered into digital deployment agreements directly with several key cinema circuits in Taiwan. Under agreements with Showtime Cinemas, Miramar WV Cinemas Co. Ltd., Cinemark-Core Pacific Ltd. and Ambassador Theatres, WBPI will supply digital feature films to DCI–compliant digital projection systems installed by these circuits. The Studio will make financial contributions towards their recoupment. The announcement was made jointly today by Tom Molter, Senior Vice President, Distribution, Warner Bros. Pictures International (WBPI); and Willy Liao, Vice President, Showtime Cinemas; Shih-Chen Huang, President, Miramar WV Cinemas; Jack Chen, General Manager, Cinemark–Core Pacific; and Joe Chang, President, Ambassador Theaters.
“We’re thrilled to work with our partners at Showtime Cinemas, Miramar WV Cinemas Co. Ltd., Cinemark-Core Pacific Ltd. and Ambassador Theatres in bringing high quality cinema to digital screens in Taiwan,” Molter said. “It’s tremendously gratifying that our partners in Taiwan share our commitment to innovation in creating the highest quality visual experience possible.”
Added Eric Shih, WBPI’s Manager for Taiwan, “Their enthusiasm and dedication to moving into the future with Digital Cinema in Taiwan is gratifying.”
“As the first company to introduce the Digital Cinema experience to Taiwanese audiences, Ambassador is very pleased to take the next step with this partnership with Warner Bros. Pictures to digitize our screens, which will facilitate the best 2D/3D moviegoing experience in our theatres,” added Joe Chang.
“The partnership with Warner Bros. Pictures will facilitate a much more aggressive roll–out of Digital Cinemas on all of our screens to demonstrate our commitment to giving the Taiwan audience the best seat experience possible,” said Jack Chen.
“Showtime Cinemas is very honored to be part of the era that revolutionizes the movie industry,” added Willy Liao. “We strive to bring premium entertainment service to the people. Joining the VPF program, we also look forward to working more closely with Warner Bros. Pictures to achieve that goal.”
“Miramar is always committed to bringing the state–of–the art cinematic technology to Taiwan,” said Shih–Chen Huang. “Being the first to import the IMAX experience, Miramar is pleased to have inked the Digital Cinema Deployment deal with Warner Bros. Pictures to completely digitize our screens.”
About Warner Bros. Pictures International
Warner Bros. Pictures International meets worldwide tastes and demands with a diverse mix of filmed entertainment and is a global leader in the marketing and distribution of feature films. WBPI operates offices in more than 23 countries and releases films in over 120 international territories, either directly to theaters or in conjunction with partner companies and co–ventures. Warner Bros. Pictures International is a Warner Bros. Entertainment company, a global leader in all forms of entertainment and their related businesses across current and emerging media and platforms. A Time Warner Company, the fully integrated, broad–based Studio is home to one of the most successful collections of brands in the world and stands at the forefront of every aspect of the entertainment industry from feature film, television and home entertainment production and worldwide distribution to DVD, digital distribution, animation, comic books, video games, product and brand licensing, international cinemas and broadcasting.
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