SAS Talks Social at NCDM 2010

SAS to discuss using insight gleaned from social channels to inform business decisions

CARY, NC - SAS, the leader in business analytics software and services, will showcase SAS® Social Media Analytics, SAS for Customer Experience Analytics and SAS Web Analytics at NCDM 2010 on Dec. 13-15 in Miami. SAS is a silver sponsor of the conference.

On Dec. 15 at 8 a.m., John Bastone, Global Product Marketing Manager for SAS Customer Intelligence Solutions, will present “Listen and Learn: Turn Social Media Chatter into Business Insights.” In this presentation Bastone will discuss how organizations use insights from online conversations to inform business decisions and how to set up social media KPIs based on business objectives.

SAS Social Media Analytics, SAS for Customer Experience Analytics and SAS Web Analytics are part of the SAS Customer Intelligence suite, which enables companies to deepen customer insights, choreograph customer interactions and continuously improve the organization’s marketing performance. Customers worldwide using SAS to support customer initiatives include DeutschlandCard, First Citizens Bank, Grupo Santander, Staples, Wakefern Food Corp., and Wolters Kluwer.

NCDM 2010 takes place Dec. 13-15 at the Marriott Doral Golf Resort and Spa in Miami. SAS is in Booth 302.

About SAS
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions delivered within an integrated framework, SAS helps customers at more than 45,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world The Power to Know® .