Epson Announces Global Sponsorship Deal with Manchester United
TOKYO, Japan, Epson has signed a global sponsorship agreement to become Official Office Equipment Partner to Manchester United, one of the world’s most famous football clubs.
The agreement, which starts immediately, sees Epson, one of the leading manufacturers of printers, projectors and scanners worldwide, supply Manchester United with its equipment throughout Old Trafford. The deal will see Epson align its brand with the world-class club and raise its profile in Europe and globally where the club is followed.
The partnership is launched at Old Trafford today, ahead of Saturday’s game against Blackburn Rovers, with manager Sir Alex Ferguson, chief executive David Gill and the entire first team squad in attendance.
Speaking at the launch event Epson’s Global President, Mr Minoru Usui, said: “The partnership with Manchester United aligns Epson with an exciting and globally recognised brand, bringing us closer to our customers worldwide. Leading the way through constant creativity and innovation both brands share a commitment to achieving the highest standards. Our vision to excite and inspire customers is represented by Manchester United’s success on the pitch and the unique printer and projector technologies for which Epson is renowned.”
Epson expects the agreement to allow the brand to get closer to its customers and their passions. Epson believes in giving something back to the communities in which it operates and there are strong synergies with Manchester United, who also has a strong community spirit and is well-known for its local community programmes.
Manchester United’s chief executive David Gill said: “We are obviously delighted to have Epson as one of our commercial partners with immediate effect and are looking forward to developing an exciting communications programme that helps us both achieve our business goals. Epson is a superb global brand, that sits perfectly alongside our existing partners.”
The agreement will be announced to fans at half time during the game against Blackburn Rovers on Saturday 27 November.
Epson is a global imaging and innovation leader that is dedicated to exceeding the vision of customers worldwide through its compact, energy-saving, high-precision technologies, with a product lineup ranging from printers and 3LCD projectors for business and the home, to electronic and crystal devices.
Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises nearly 80,000 employees in 102 companies around the world, and is proud of its ongoing contributions to the global environment and the communities in which it operates.
About Manchester United
Manchester United is the biggest football club in the world. It has an estimated 333 million fans across the globe. Its home at Old Trafford celebrated its centenary in February 2010 and reflects the rich history that surrounds the Club. The first English Club to compete in the European Club, its visionary manager Sir Matt Busby later led the team to the first English triumph in that competition in 1968. In modern times, Sir Alex Ferguson â€“ also knighted by HM The Queen for his outstanding contribution to football â€“ has led the Club to more European, domestic and world success.
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