CREAGRI’s HIDROX® Helps Stave Off Winter Health Concerns

From Immune Health to Skin Protection, HIDROX® Supports Overall Winter Wellness

Hayward, CA – November 25, 2010

During the winter months, consumer’s mind turns to health concerns. While many will reach for medicines and supplements that address specific symptoms, those who understand that the body’s systems are interconnected will seek a whole-body holistic health solutions, like those provided by CREAGRI® Inc.’s HIDROX® . GRAS certified, HIDROX® is a functional ingredient that contains the super-antioxidant hydroxytyrosol and has been clinically proven to support wellbeing in unique ways during winter months.

Recognizing that consumers are eager for safe and natural immune boosters, manufacturers of consumer packaged goods this winter are choosing CREAGRI’s HIDROX® for its proven health benefits. In clinical studies and in practical applications, HIDROX® has been shown to improve skin health, immune function and cardiovascular wellness while reducing joint inflammation*, all qualities which make products containing HIDROX® especially appealing when the weather turns cold.

HIDROX® 6% has been incorporated into a variety of packaged consumer goods, including CREAGRI’s own line of Olivenol™ supplements (currently sold in Malaysia and to be soon available in the US in a new double the strength formulation), Purity Products® H.A. Joint™ Formula and H.A. Joint & Skin Super Formula, Swanson Ultra® HIDROX® Facial Cream, Health Clear® PG-Free deodorant from Health Care Systems, Inc. With twice the potency and efficacy of its predecessor and maximum water solubility, HIDROX® 12% offers manufacturers the opportunity to include even more polyphenol antioxidant power into their functional formulations.

HIDROX® is the proprietary ingredient developed by CREAGRI®’s using the Integrale™ de-pitting process. “Through a totally eco-compatible process, which eliminates the unwanted compounds released by the seeds of olives during the production of olive oil, the juice of olive pulp is recovered and transformed into Hidrox® a stable, fully Organic, hydroxytyrosol-rich and food-safe ingredient” states Dr. Roberto Crea, CEO and President of Creagri®. “HIDROX® formulations are still the only hydroxytyrosol products on the market which are GRAS certified.Organically grown and produced without the use of chemical solvents, HIDROX® formulations have been tested in several human trials for safety and efficacy.”


* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Contact Information

Paolo Pontoniere

Director of Communications

Creagri, Inc.

Contact via E-mail