Hotel Companies Jump on Board Yakoozo.com
Announcing their hotel search engine live online only 2 weeks ago, UK based company Yakoozo has already added some influential companies and hotels to their new data base. Essentially, Yakoozo is a search engine that tracks down deals and packages offered by hotels on and offline.
Legacy Hotels & Resorts added there entire portfolio of hotels, as did the 5 star luxury Bonnington Tower hotel in Dubai, whilst Liverpool’s, arguably most famous property, The Luxury Hard Day’s Night Hotel, is now taking advantage of the direct sales opportunities Yakoozo offers.
Today I asked one of the founders, Fraser Hunter, why some hotels seem to be taking an immediate interest and when they would officially be launching the site:
“Hotels today are actively seeking more direct sales than ever before.” Though booking agents will continue to be a strong revenue generator, Yakoozo offers a serious platform where hotels can enhance direct sales, online awareness and strike more of a balance between commissions based and direct revenues.”
“Building a profile on Yakoozo allows hotels to create deals and packages that you may find on hotel websites themselves”. “Hotels can link offers to their website or booking engine, similar to Twitter and Facebook, which is very beneficial for hotels”. “Moreover, hotels have the ability to manage their own keywords and Meta tags similar to their own websites, giving them extra visibility and awareness in all the major search engines”.
“We are looking forward to officially launching soon and are delighted that strong companies such as Legacy hotels and Resorts and iconic properties such as The Hard Days Night Hotel and Bonnington Tower are on board with us”
It’s hard to fault this website in that it takes care of the fundamentals of online hotel marketing with ease and efficiency.
Yakoozo is a privately invested organisation and received angle invested funding in 2010.
- Contact Information
- Karla Syme
- Head Of Marketing
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