Boost Mobile Expands Boost Walkie-Talkie Service to Canada and South America
IRVINE, CA -- Jan. 31, 2005 -- Boost Mobile(TM), a lifestyle-based telecommunications brand that develops and distributes wireless communications products exclusively for the youth market, in partnership with NII Holdings Inc. (NASDAQ:NIHD) and Canada’s TELUS Mobility (TSX:T) (TSX:T.A) (NYSE:TU), launched the international expansion of Boost(TM) Walkie-Talkie digital Push to Talk service. The exclusive pay-as-you-go service provides under a second digital walkie-talkie connections between the United States, Canada, Mexico, Brazil, Argentina and Peru.
Boost Mobile customers are charged a flat rate of $1.50 a day to use the Boost Walkie-Talkie feature with unlimited minutes anywhere in the United States. In addition, an international surcharge of $.20 a minute will apply to international Boost Walkie-Talkie use from the United States to Canada, Mexico, Brazil, Argentina and Peru. An international roaming surcharge of $.10 a minute will apply to international Boost Walkie-Talkie use from Baja Mexico, and an international roaming surcharge of $.20 a minute will apply to international Boost Walkie-Talkie use from Canada.
“Boost Mobile is the only wireless service provider to offer push-to-talk technology available as an international pay-as-you-go service, making it the easiest and fastest way for young people to instantly contact friends and family across borders at the touch of a button,” said Don Girskis, vice president and general manager, Boost Mobile.
Boost Walkie-Talkie international digital push-to-talk technology may be used anywhere in Boost Mobile’s coverage area.
-- Boost Mobile customers can seamlessly send and receive walkie-talkie calls with Nextel and NII Holdings customers located in NII Holdings coverage areas. (www.nii.com)
-- Boost Mobile customers can seamlessly send and receive walkie-talkie calls with other Boost, TELUS Mobility and Nextel customers located in TELUS Mobility’s Mike network coverage areas across Canada. (www.telusmobility.com/mike)
-- Boost Mobile customers can seamlessly send and receive walkie-talkie calls with TELUS Mobility Mike network and NII Holdings customers that are roaming in the United States, in addition to Boost and Nextel customers.
-- Boost Mobile customers can seamlessly send and receive walkie-talkie calls while roaming in Baja Mexico or in TELUS Mobility’s Mike network coverage areas in Canada. Additional charges may apply.
-- Boost Mobile customers cannot roam in Peru, Argentina, Brazil or Mexico (excluding Baja, Mexico); however Boost customers can place calls to those countries.
Additionally, NII Holdings subscribers can now send and receive walkie-talkie calls with NII Holdings or Nextel subscribers in NII Holdings coverage areas in Brazil, Argentina and Peru or in Boost Mobile or Nextel coverage areas. TELUS Mobility subscribers can send and receive walkie-talkie calls with TELUS Mobility Mike, Nextel or Boost Mobile subscribers anywhere in TELUS Mobility, Nextel or Boost Mobile coverage areas.
About Boost Mobile
Boost Mobile, an Irvine-based division of Nextel Communications (NASDAQ:NXTL), is a provider of quality wireless telecommunications products and services that have gained a zealous following due to Boost’s brand recognition and popularity among today’s youth. Boost Mobile’s unique marketing approach blends action sports, music, fashion and entertainment to reach young consumers in 12 U.S. markets where Boost(TM) wireless service is currently offered. Boost is the only wireless service provider to offer any true service differentiation by making Nextel’s Nationwide Direct Connect(SM) available as a pay-as-you-go feature. Boost Mobile offers Boost-branded wireless phones, its signature Boost(TM) Walkie-Talkie service and Re-Boost(TM) Pay-As-You-Go cards at retail locations where youth prefer to shop, including national retail and convenience stores, and merchants that focus on fashion, music and action sports-related activities. Boost resonates with its consumers through strategic partnerships with leading youth lifestyle brands such as Quiksilver, Roxy, DUB, AND1 and others. Experience Boost on the Web at www.boostmobile.com.
About NII Holdings
NII Holdings Inc., a publicly held company based in Reston, Va., is a leading provider of mobile communications for business customers in Latin America. NII Holdings Inc. has operations in Argentina, Brazil, Mexico and Peru, offering a fully integrated wireless communications tool with digital cellular service, text/numeric paging, wireless Internet access and International Direct Connect(SM), an extension of Direct Connect(SM), a radio feature that allows Nextel subscribers to communicate instantly and across national borders. NII Holdings Inc. trades on the NASDAQ market under the symbol NIHD. Visit the company’s Web site at http://www.nii.com.
About TELUS Mobility
TELUS Mobility provides its 3.75 million clients across Canada with a full suite of wireless voice, Internet and data services through its PCS and Mike digital wireless networks. For more, please visit www.telusmobility.com.
TELUS (TSX:T)(TSX:T.A)(NYSE:TU) is the largest telecommunications company in Western Canada and the second largest in the country, with over $7 billion of annual revenue, 4.9 million network access lines and 3.75 million wireless subscribers. The company provides subscribers with a full range of telecommunications products and services including data, voice and wireless services across Canada, utilizing next generation Internet-protocol-based network technologies. TELUS was a premier founding supporter of the successful bid to bring the 2010 Winter Olympic and Paralympic Games to Canada.
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