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Blue Oval Car Rental Launches New Mobile Browser For Faster Client Reservations


California-based car and van rental firm Blue Oval Car Rental ( has today launched their new mobile browser, designed to allow clients a more direct route to reserving and booking car rentals remotely through their mobile device.

(8 October 2010) - - Leading California car rental company Blue Oval Car Rental has today unveiled its streamlined mobile platform, making it easier for customers to quickly book, view, change or cancel their car rental reservations.

The mobile platform, distinct from the usual browser-based website, will help move Blue Oval Car Rental to the forefront of the market, with the infrastructure to handle the orders of mobile clients in an efficient, effective and direct way.

Mark, a spokesperson for Blue Oval Car Rental, suggested that in providing its customers with an innovative and direct channel to handle their reservations online, the company was helping further cement its position as a car and van rental firm of choice for many Californians.

“Car rental is a highly competitive and essential marketplace, and it’s important for our business to ensure customers are able to reserve their vehicles in an easy and convenient way. Our new streamlined mobile platform was designed to give customers total command of their reservations with a no-nonsense interface – in just a few steps, users can book their reservation or modify an existing booking, all directly from their mobile handset.”

“Initial feedback on our new browser has been positive, and we expect even more of our customers to use the mobile platform going forward, as a more convenient, direct way to reserve their vehicles. As innovators in the market, we expect to continue to build on our achievements with a view to further increasing our profile across California.”

Blue Oval Car Rental offers a range of car and van rental solutions, including compact, luxury and truck and SUV rental options.


Blue Oval Car Rental is a truck and van rental company based in Anaheim, California. With compact vehicle rentals available from as little as $25 per day, and 13 separate locations throughout California (including BellFlower, Burbank Airport, Costa Mesa, Culver City, Fullerton, Lawndale, Long Beach, Long Beach Airport, LAX, North Hollywood, Ontario Airport, Riverside, San Diego Airport and San Francisco Airport) Blue Oval Car Rental is one of California’s larger car rental agencies and is accredited with an A+ rating from the Better Business Bureau as a leading customer service brand.


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 Blue Oval Car Rental

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