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Clinique launches new Bigger, Brighter Eyes in an instant collection


Clinique, market leader in fragrance free and 100% allergy tested makeup, has launched the ’Bigger, Brighter Eyes in an instant’ Fall 2010 collection, which is proven to brighten and intensify eyes whatever the wearer’s shade or shape.

Inspired by Clinique’s expertise in teaching easy-to-apply makeup, the new Bigger, Brighter Eyes in an instant Fall 2010 collection offers a wide selection of eye and lip shades for a recharged look.

The focus of the collection is an exciting new take on Clinique’s best-selling mascara, High Impact Mascara in Brightening Black, which makes eyes look brighter with its added blue pigment.

A more dramatic version of Clinique’s best-selling eye liner is also a new addition to the trend. Quickliner For Eyes Intense is a new formula that glides on smoothly, while the rich new shades provide a more vivid colour to intensify the look. This eyeliner is available in four shades: black, plum, chocolate and coffee.

To complete the look, the latest crop of Vitamin C Lip Smoothie Antioxidant Lip Colour shades join the already extensive lipgloss line. Available in six new mouth-watering blends, with ingredients that include vitamin C, to make lips look and feel healthy and luscious. This lip gloss is available in Guava Good, Pear-Fection, Running Latte, Strawberry Bliss, Pome-Greatness and Blackberry Nirvana.

All Clinique products are allergy tested, 100% fragrance free and ophthalmologist tested. These makeup products are safe for sensitive eyes and contact lens wearers.

The new Bigger, Brighter Eyes in an instant collection is available in-store and online at from 23 July 2010. The collection includes High Impact Mascara, Quickliner For Eyes Intense, Vitamin C Lip Smoothie Antioxidant Lip Colour, Colour Surge Eye Shadow Duos, Quick Eyes Cream Shadow and Instant Lift For Brows.

About Clinique
Introduced in 1968, Clinique was the first ever dermatologist-created, prestige cosmetic brand. Clinique’s mission has always been to provide the highest quality and most effective line of products to enhance every skin type and tone. The brand’s customised approach and quality products - all meticulously tested and carefully formulated with the latest science - have made Clinique one of the leading skin care authorities in the world. All makeup and skin care products are allergy tested and 100% fragrance free.

Clinique offers products for men and women of all ages and ethnicities. Clinique is sold in more than 135 countries and territories, 17,000 sales locations and online.

For further Clinique media information, please contact:
Mary Kate Trevaskis
Clinique Communications Coordinator
73 Grosvenor Street
0870 034 6951


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