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Children’s Educational Network to Release SON OF THE MASK Branded Kid Safe Browser


WEBWIRE

ESCONDIDO, CA -- Jan. 26, 2005 -- Children’s Educational Network announced today that it has executed a license agreement with New Line Cinema giving them the rights to create a SON OF THE MASK branded Kid Safe Browser designed to protect children on the Internet with their proprietary protection software.

“The SON OF THE MASK browser utilizes incredible technology that allows children to surf only safe, parent-approved, child-appropriate websites. Unlike a typical filter, this browser pulls information from a list of approved websites only, the safest and most reliable method according to industry experts,” said Greg Writer, San Diego’s foremost authority on the topic of online safety for children. The browser will be available at www.SonOfTheMaskBrowser.com beginning January 31st, 2005.

The technology is comprised of a SON OF THE MASK-themed Kid Safe Browser and a closed, online community for kids that includes a buddies-only email and chat system. This setup allows children to enjoy the Internet in an entertaining and educational setting while giving parents the peace of mind that their kids are safe. It works with any Internet Service Provider and is built on the Microsoft Windows Platform. A very unique feature developed under license with Microsoft Corporation (NASDAQ:MSFT) is their MS Agent technology. Using this technology, Children’s Educational Network will create a 3D-animated version of “Otis” the dog, one of the main characters in the SON OF THE MASK film. Otis will be the Internet Guide for the SON OF THE MASK Kid Safe Browser to entertain and lead children through their customized Internet experience. Parents also have the ability to program Otis to remind their children of chores or give them encouraging words while they use the browser.

About Son of the Mask:

Set a decade after the legendary Mask of Loki wreaked havoc on the life of an unsuspecting adult, Son of the Mask tells the magical tale of the mask after it finds its way into the possession of a young child. Featuring incredible special effects from the Academy Award-winning Industrial Lights and Magic team and Tippett Studio, the film stars Jamie Kennedy, and is directed by Lawrence Guterman (Cats & Dogs) and written by Lance Khazei. It is scheduled for a February 18, 2005 release. Press contact for New Line’s licensing division: Stephanie Baumoel and Sheila Feren, FerenComm, 212-983-9898.

About Children’s Educational Network:

Children’s Educational Network (CEN) is building the premier, online community for children -- “The Kids’ Internet”(TM) -- specifically designed to provide a safe, fun and educational Internet experience only accessible through CEN’s Kid Safe Browser. CEN offers its Kid Safe Browser for free and allows other organizations to participate in protecting kids on the Internet and expanding their brand to the desktop by co-branding and private labeling CEN’s technology. For more information: Children’s Educational Network, 760-233-2863.



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