NME.COM Named Consumer Website of the Year at PPA Awards
NME.com – the international music website – today celebrates its second award win in as many weeks after being named Consumer Website of the Year at last night’s Periodical Publishers Association (PPA) gala awards ceremony.
The PPA Awards recognise and reward editorial and publishing excellence, and celebrate the outstanding achievements of the best individuals, publications and brands in the magazine sector.
The IPC Inspire website claimed the top prize against fierce competition, and hot on the heels of their Association of Online Publishers (AOP) award win, which also saw them named Consumer Website of the Year.
Publishing director Paul Cheal says: “After being recognised last week as Consumer Website of the Year by the digital industry at the AOP Awards, to now win Consumer Website of the Year at the PPA Awards for the second year in succession really does demonstrate that NME.COM is best in class, not just in music media but in digital publishing per se. Once again this is a victory not just for site editor David Moynihan and his team, but also the wider NME editorial and marketing team, the Inspire Men and Music Digital and Commercial teams and of course IPC Digital. A true team success.”
Building on a solid foundation of quality journalism – round the clock reporting and expert opinion pieces – www.NME.com continues to be the first port of call for music fans.
The judges said: “A credible effective 360° approach, NME left no stone unturned.” They also praised the site for “demonstrating excellent commercial performance with strong growth and profitability.”
While a performance-boosting redesign for the site in the judging year focussed on increasing usability and a cleaner, more intuitive and inviting interface, an effective ’daily videos’ box was added, as well as partnerships with a range of highly relevant music and ecommerce sites.
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