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QUALCOMM’s BREW® Solution Helps KDDI Reach New Heights in the Japanese Mobile Content Market


KDDI Customers Have Downloaded More Than 75 Million Data Applications on More Than 20 Million BREW Devices

SAN DIEGO — March 29, 2006 — QUALCOMM Incorporated (Nasdaq: QCOM), a leading developer and innovator of Code Division Multiple Access (CDMA) and other advanced wireless technologies, and KDDI Corporation, today announced that KDDI’s BREW-based service has achieved another significant milestone - more than 20 million handsets sold and more than 75 million BREW applications downloaded (as of December 2005). QUALCOMM’s BREW solution powers KDDI’s advanced wireless data services for all phones, including its CDMA2000® and EV-DO devices.

Since launching the BREW solution in February 2003, KDDI’s wireless data services have increased significantly both in popularity and in the number of subscribers in the Japanese wireless market. Currently, KDDI offers more than 2,300 different BREW applications, including advanced, high-performance 3D gaming; a digital book viewer; location-based services with features such as in-car or pedestrian navigation; and productivity tools and enterprise applications for email and document viewing.

“KDDI has proven to be a world leader in offering advanced mobile content to its subscribers and we are proud that the BREW solution has been instrumental in the success of its wireless data business,” said Bob Briggs, vice president of global business relations and marketing for QUALCOMM Internet Services. “KDDI’s latest achievements are exciting proof points of how their innovation and leadership, combined with the BREW solution, can drive data revenues.”

“The continuing growth of KDDI’s advanced mobile content offerings is directly impacted by the technical capabilities that the BREW solution provides, which allows us to offer our subscribers the most compelling wireless data available in Japan today,” said Masahiro Inoue, associate senior vice president and general manager, “au” Service & Product Planning Division, “au” Business Sector, KDDI. “We view the BREW solution as the most robust application platform for the delivery of advanced wireless data services and we are very pleased that such a wide range of compelling applications are already available today, including 3D games, LBS navigation, and book and document viewers for consumer and enterprise applications.”

The BREW solution drives the discovery and delivery of wireless data services. BREW customers can benefit from several offerings which include: uiOne™ for rich, integrated and dynamic user experiences with fast access to high revenue services on wireless devices; deliveryOne™ for differentiated and tightly integrated, operator managed support and delivery of advanced wireless data content and services; and marketOne™ for a quick-to-market, hosted, scalable content delivery service that includes media titles, flexible management and monetization, content provider settlement and business intelligence services. QUALCOMM offers this comprehensive set of BREW offerings to meet the distinct needs of companies delivering mobile products and services around the world.

QUALCOMM Incorporated ( is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and is a 2005 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.


QUALCOMM and BREW are registered trademarks of QUALCOMM Incorporated. uiOne, deliveryOne and marketOne are trademarks of QUALCOMM Incorporated. CDMA2000 is a registered trademark of the Telecommunications Industry Association (TIA USA). All other trademarks are the property of their respective owners.


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