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Crazy, Cocky or Clever?


Helplessly hoping to get that perfect job? Yes, aren’t we all! But, to what extremes?

From leopard-crawling in the dust training for the Navy to being employed in the fanciest offices Microsoft can offer, Sharen Moodley, aged 31, found herself in the sinking ship of unemployment.

This lady decided to not go down that easily, so she decided to do the ultimate in self-marketing and not to mention a first for SA.

This morning, Thursday, 20 May 2010, at 09:00, Sharen had a big billboard put up with a photo of herself and the words: HIRE ME!

This billboard was raised in Garsfontein, Menlyn and Midstream, Centurion with another still to be risen in near the R21 Old Johannesburg Road.

Now you will ask yourself: Is this desperation or pure brilliance? Upon further investigation (out of pure curiosity) one will find a website explaining this extravagant move, and on the first page, find the words:

“In today’s current economic environment, the market is flooded with many skilled candidates with years of experience. The competition in the market has drastically reduced the chances of having your resume reviewed by various companies and most times good candidates get lost in the system.

Its standard business process that would dictate the strategy of many recruitment companies, namely, takes the easiest candidate to sell.

So when you follow the standard way of doing things and they fail you then you have to find solutions that work.” (

Sharen’s motto in life is: If opportunity doesn’t knock, build a door” and this has certainly been proven. She basically went out and got everything sponsored from her billboard right through to her make-up, photography and even someone to do the PR behind the marketing. The sponsors for this first-time ever attempt are: Sho-Sho-Loza - Marketing, Pezulu Outdoor, SA Citi Media, Cubezoo, Axitech, Global Acquisitions,, Mandy (hairstylist) and Amy (Make-up artist) , Get Focused Photography and SSM Digital.

Will she find that perfect job? Will she be successful? No one knows, but at the end of the day one thing’s for certain: This girl can do marketing!



 Sharen moodley
 South Africa

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