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From One Executive to Another: eMarketer Launches "The Ramsey Report"


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Inaugural Issue Focuses on e-Commerce Trends, Analysis

NEW YORK, NY, 01/25/2005 -- Today, eMarketer launched “The Ramsey Report,” a monthly publication designed to give C-level executives a smart overview of the most important trends shaping the Internet, e-business and online marketing.

This month, for example, Ramsey looks at the state of e-commerce, providing a perspective on consumer and merchant viewpoints for the fastest growing segment of the retail industry.

“Every professional today suffers from a glut of information, C-level executives in particular,” Ramsey said. “What ’The Ramsey Report’ does is take eMarketer’s core strengths -- its objectivity and ability to aggregate, filter and compare information from a wide variety of sources -- directly to the corner office. It’s the ideal way for CEOs, COOs, CMOs and e-marketing strategists to get a quick grasp of the e-business issues most likely to impact their bottom lines.”

The publication, issued monthly (except August and December) provides commentary, hard data and analysis on key e-business trends around the world. Subscriptions are priced at $595 for ten issues.

Ramsey, who is frequently quoted in The Wall Street Journal, BusinessWeek, Forbes, Fortune, Advertising Age, and other leading business publications, has appeared as a commentator on radio and television programs and industry events around the world. He is a popular keynote speaker at e-Business events sponsored by Ad:Tech, The Conference Board, eTail, ARF and IAB.

For more information, or to subscribe, visit eMarketer online at www.emarketer.com and click on “The Ramsey Report.”

About eMarketer

eMarketer is the leading provider of data, research and analysis on e-business and emerging technologies. Hundreds of leading corporations subscribe to eMarketer’s Total Access service, which delivers more than 50 analyst reports each year, along with access to the eStat Database, the most comprehensive compilation of up-to-date e-business and online marketing statistics in the world. For more information, visit www.emarketer.com.



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