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Home Inspection Marketing Made Simple


Many home inspectors repeat this phrase over and over; “I Hate Marketing!” You don’t have to look far to understand why marketing troubles so many inspectors. It really has to do with why they got into the home inspection business in the first place. Usually they had some knowledge or skill in the construction industry or someone in their family did and they knew a little about residential construction.

However, for most inspectors, even though they knew something about construction, they really didn’t have any knowledge about how to market a home inspection business. And that’s been the big problem, until now. Using a professional marketing coach, like Ken Compton at has drastically cut the learning curve for hundreds of home inspectors wanting to sharpen their marketing skills in order to grow their business.

In a recent interview with Ken Compton, founder of Home Inspector Startup and Growth he said, “For the last four years I’ve been helping home inspectors become ’marketers of home inspection services.’ At we demystify home inspection marketing and let inspectors know that effective marketing is nothing more than a series of techniques used to get their prospect to choose them for their home inspection. Home inspectors we coach can move forward quickly because we share with them what they need to do and why they need to do it. Then all they have to do is follow the ”paint by numbers“ recommendations given, to secure additional business.”

Once home inspectors change their mindset from being just a home inspector to being a marketer of home inspection services, positive results will occur for them and their business. And Home Inspector Startup And Growth is helping hundreds of home inspectors all across the US get and keep their home inspection schedule full all year long by using proven effective marketing strategies.

About Ken Compton

Ken Compton is not only the founder of Home Inspection Startup And Growth but he is also the president of Southern Home Inspection Services, in Atlanta, GA.

Southern Home Inspection Services is a multi-inspector firm serving Metro-Atlanta and North Georgia. Southern Home Inspection Services has served more than 29,799 home buyers and home sellers since 1997.


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