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Benefactor Offers Online Auction Services Free to Nationwide Non-Profits for Limited Time


Tom Kelly, founder of, deems it scandalous for online auction service providers to charge non-profits extra to use their services.

Chicago, IL – April 6, 2010 – Four years ago, Tom Kelly wanted to help a local charity raise much-needed funds by hosting an online auction. After hunting for a reputable service provider for days, he was stumped: nowhere could he find a cost-effective way to hold an online auction without paying a small fortune upfront and a significant percentage of the proceeds that the non-profit hoped to raise.

Distressed by undaunted, he decided to create the solution himself. To date (IDTC) has helped hundreds of small non-profit organizations raise money online. His company credo: No Gouging Allowed!

Kelly’s quixotic quest paid off, personally and professionally. How does IDTC manage to do something no other online auction service provider does?

Kelly explains, “My solution didn’t take a rocket scientist. It just took someone with genuine feelings for what charities are trying to do for the neediest on our planet.”

Instead of charging a percentage of proceeds, Kelly’s company charges only for the use of the charity auction software it developed and hosting fees. He explains, “All companies do this. It’s how they recoup research and development costs. But in my opinion, these charges should be all that’s required of our clients; tacking on burdensome percentage-of-proceeds terms borders on the criminal. Why should a service provider expect to benefit from the hard work and kind hearts of non-profits and their donors time after time? They already make a profit every time non-profits come to them to make use of their software and hosting services. That’s compensation enough here at IDTC.”

Of course, the foregoing begs the question why do other companies take a percentage of the money raised? Kelly answers, “Because they can. There are simply no other online charity auction providers outside of IDTC that offer the services without mandating a percentage of the proceeds. So until the other companies step up to the plate, it will be business as usual, and non-profits will have less of their proceeds to extend to the needier among us. I guess IDTC is here until the other guys change the way they elect to do business.”

Kelly’s motto and philosophy have paid off. IDTC’s on-going 7-day free trial offer has made firm believers of hundreds of non-profits. Kelly is adamant: “If a non-profit is unhappy during the free 7-day trial, we don’t want their money. Fortunately, that happens about as rarely as hens’ teeth. And we’re delighted it has come to this. Instead of helping just one non-profit, my company is now helping many more realize their goals. IDTC’s employees sleep well at night because of what we help others accomplish every day. It feels great.”

Tom Kelly, founder of, is a conscientious entrepreneur whose business activities focus on helping small- and medium-sized businesses and non-profits compete with the big guns and thrive. To find out more, visit, or text “tomhelp” to 41513.


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