Wolters Kluwer Business Norstedts Juridik Adopts New Logo
Stockholm – March 22, 2006 – Norstedts Juridik AB, a Wolters Kluwer business, announced today the adoption of a new look and feel for its market-facing activities. Norstedts Juridik is one of Sweden’s leading suppliers of specialist literature, software, education and internet services for legal, finance, HR and public administration professionals and organizations. The company’s new logo and branding is part of a global re-branding initiative of Wolters Kluwer, a leading multinational publisher and information services company.
“Our new look and feel represents a deeper move within Norstedts Juridik towards closer collaboration with other Wolters Kluwer businesses,” said Ulf Bonnevier, Managing Director of Norstedts Juridik AB. “This is creating new opportunities in product- and business development, enabling us to offer our customers more innovative products and services. And this clear, shared identity will also give us a stronger position in the Swedish marketplace and throughout Scandinavia.”
The new branding strengthens integration and helps establish a common Wolters Kluwer culture. The “wheel” logo in particular reflects Wolters Kluwer’s strongest attributes: high quality content in the professional’s context; diversity of customers, products, services, tools and employees; and innovative and forward-looking solutions.
Effective March 2006, Norstedts Juridik and sister-brand Fritzes will roll out their new look and feel with the overall transition completed by September 2006.
About Norstedts Juridik, a Wolters Kluwer business
Norstedts Juridik AB is one of Sweden’s leading suppliers of specialist literature, software, education and internet services for legal, finance, HR and public administration professionals and organizations. Norstedts Juridik is situated in Stockholm and Gothenburg, with a total of 180 employees. Norstedts Juridik is a Wolters Kluwer business. For further information, see www.nj.se.
Wolters Kluwer is a leading multinational publisher and information services company. The Company’s core markets are health, corporate services, financial services, tax, accounting, legal, regulation, and education. Wolters Kluwer has annual revenues (2005) of €3.4 billion, employs approximately 18,400 people worldwide and maintains operations across Europe, North America and Asia Pacific. Wolters Kluwer is headquartered in Amsterdam, the Netherlands. Its depositary receipts of shares are quoted on the Euronext Amsterdam (WKL) and are included in the AEX and Euronext 100 indices. For more information, see www.wolterskluwer.com.
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