SiBEAM Invigorates CE and PC Industries with Launch of Products and Partnerships to Fuel WirelessHD® Expansion
SiBEAM Gen 2 Chipsets and IP Licensing Accelerate WirelessHD Momentum and Garner Increased Industry Acceptance from Best Buy
Sunnyvale, Calif. – January 5, 2010 – SiBEAM, the leading innovator of 60GHz wireless solutions and developer of high-speed wireless communication platforms, today announced key milestones and partnerships signaling the expansion of the WirelessHD ecosystem. SiBEAM already powers wireless high definition consumer electronics products available worldwide from Best Buy, Gefen, LG Electronics, Monster, Panasonic, Samsung and Sony. SiBEAM announced formal entry into mass production of its second generation chipsets as well as the launch of the company’s IP licensing program designed to address increased demand for embedded 60GHz solutions in new market segments within the CE and PC industries, as well as encourage shared success within the WirelessHD market. SiBEAM also announced a strategic partnership with Best Buy Co., Inc. (NASDAQ: BBY), the largest consumer electronics outlet in the United States.
SiBEAM’s second generation WirelessHD chipsets, which can be seen in demonstrations in their private suite at Harrah’s and across the Las Vegas Convention Center during the Consumer Electronics Show (CES) in Las Vegas Nevada, January 7 – 10, 2010, accelerate WirelessHD momentum by providing lower cost, lower power chipsets that enable easy integration across more affordable designs.
SiBEAM Second Generation Chipsets Lead to New Product Categories
SiBEAM’s second generation chipsets consists of low cost, low power transmitter and receiver chipsets, each including an RF IC and network processor. The SB9220 Network Processor and the SB9210 RF Transmitter may be designed into devices such as A/V receivers, home theater-in-a-box systems, Blu-ray players, set-top boxes and media center PCs. The SB9221 Network Processor and the SB9211 RF Receiver chipset may be used in digital televisions, monitors and front projectors. SiBEAM’s second generation includes all of the revolutionary features of the first generation plus the following advanced features:
• Low cost, mass adoption price points
• Lowest total power consumption for multi-gigabit wireless - ideal for CE systems via the elimination of the need for active cooling
• Smaller form factor - suitable for inclusion in super slim DTV panels and smaller profile devices,
such as Blu-ray players and notebook PCs
• 3D video support
• Integrated HDMI and LVDS
• The only solution that offers support for both HDCP 2.0 and DTCP
• Worldwide regulatory approvals
• Backchannel (LR)-audio for enhanced surround sound capability
These features greatly assist CE and PC manufacturers by reducing overall system cost and optimizing video quality.
Newly Launched IP Licensing To Power Increased WirelessHD Growth
Building momentum to expand SiBEAM application areas with its second generation chipsets, SiBEAM launched an IP Licensing program to kick-start the development of embedded designs with WirelessHD technology. Through this program, SiBEAM will partner with industry leaders and provide incentives for the development of both fixed and portable WirelessHD A/V applications.
SiBEAM will provide program participants with access to its full SB9220 chipset IP core that includes the MAC, PHY and embedded beam steering algorithms, WirelessHD SB9220 technical training, the SB921x WirelessHD RF Transceiver interface, verification environment and IP documentation
SiBEAM’s Leadership in 60 GHz WirelessHD Development Gains Increased Market Acceptance and Investment
Additionally, representing a show of confidence in the market and interest in the delivery of a variety of WirelessHD applications, Best Buy, who also manages the high end Magnolia Audio Video stores, has invested in SiBEAM. This strategic partnership follows Best Buy’s recent release of its Rocketfish WirelessHD Adapter powered by SiBEAM’s 60GHz WirelessHD chipsets.
“Best Buy and SiBEAM share a common focus on developing next generation solutions that push the boundaries of technology and revolutionize the wireless experience for end-users,” said John LeMoncheck, SiBEAM CEO. “We welcome the prospect of greater integration between our complementary expertise in the various facets of CE, PC and networking technology and are thrilled to continue to bring WirelessHD to even more consumers.”
For more information about SiBEAM’s WirelessHD-based chipset solutions, please email firstname.lastname@example.org.
About SiBEAM, Inc.
Founded in 2004, SiBEAM is a fabless semiconductor company developing intelligent millimeter wave technologies and leveraging the latest manufacturing methods to meet the demand for high-bandwidth services. SiBEAM is the first to build 60 GHz chipsets using CMOS technology. The first of many applications for SiBEAM’s innovative technology is based on WirelessHD®. As a founding member of the WirelessHD® Consortium, SiBEAM is a leader in driving the architecture and semiconductor implementation for the distribution and presentation of high-definition content in the consumer electronics and personal computing markets. For more information please visit: www.sibeam.com.
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