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Jumbuck Selects InMobi as Mobile Advertising Partner in Australia


California, London, Singapore, Bangalore (January 5, 2010): InMobi and Jumbuck have entered a partnership where InMobi is serving as Jumbuck’s mobile advertising partner for its strong mobile community in Australia. Jumbuck offers premium on deck Telstra inventory for InMobi’s advertisers. Since the launch of the relationship in August 2009, InMobi’s local advertising expertise has delivered the highest mobile advertising payouts of any provider in the region.

InMobi has grown to be the largest mobile advertising network outside of the United States. This partnership with Jumbuck helps put InMobi on the map in Australia as well. InMobi’s services are live in Asia, Africa, Australia, Middle East and Europe.

Jumbuck has successfully attained a global distribution footprint with a network of over 100+ carriers globally and a community in excess of 15 million users. Jumbuck is a public company, headquartered in Australia, and listed on the Australian Stock Exchange (JMB). Today’s alliance between the fastest growing global mobile advertising network and the largest provider of community messaging applications forms a formidable duo.

Ted Verani, SVP Sales and Marketing at Jumbuck, adds “InMobi’s expertise in local mobile advertising has exceeded our expectations by delivering higher revenues. This increases our confidence in InMobi as well as reaffirms that they were the right partner for our ad inventory in Australia. We have been seeing positive results on our premium on deck Telstra inventory. We are happy to be partnering with InMobi”.

Anne Frisbie, Head of North America at InMobi states, “Jumbuck has built a strong and premium mobile community in Australia. Our recent alliance with Jumbuck punctuates a record year for InMobi in its rapid dominance of international mobile markets. Beyond hype it’s all about results for our publishers. Our partnership with Jumbuck speaks volumes about their belief in our ability to serve their needs.”

About InMobi

InMobi, formerly mKhoj, is the largest mobile ad network across international markets. InMobi delivers the best results to its partners through its intelligent mobile web advertising solutions. The advanced technology enables advertisers to discover their target audience on mobile internet sites in a measurable manner. Publishers can leverage the capability to serve contextual ads to the users of their sites, thereby increasing the value of their mobile property. InMobi’s vast reach in collaboration with the precision of the mobile medium provides the optimal platform for advertisers and publishers of mobile internet sites.

Since its inception in 2007, InMobi’s mission has been to provide the business model and technology that will help in the development of the mobile internet ecosystem as a whole. To learn more, visit

About Jumbuck

Jumbuck Entertainment is the largest provider of Community messaging applications to Wireless Carriers in the world, delivering over 13 billion WML page impressions a year. Jumbuck operates out of offices in San Francisco, London, Cologne, Rio de Janeiro, Oslo, with Headquarters based in Melbourne, Australia. Jumbuck has successfully attained a global distribution foot-print with a network of over 100+ carriers globally and a community in excess of 15 million users. Jumbuck is a public company, listed on the Australian Stock Exchange (JMB). To learn more, visit


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