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SAP Executive Marge Breya to Offer Glimpse into Next-Generation Business Intelligence at Web 2.0 Summit


SAN FRANCISCO - SAP AG (NYSE: SAP) today announced that Marge Breya, executive vice president and general manager, Intelligence Platform and SAP NetWeaver Group, will lead an executive session at the Web 2.0 Summit in San Francisco on Wednesday, October 21. In her session, titled “Intelligence for All of Us,” Breya will discuss how next-generation business intelligence can be a powerful weapon to help the data-driven executive deal with the lack of clarity that afflicts many organizations.

According to Breya, despite today’s information explosion, it’s still far too difficult for people to get the specific information they need, when they need it, to do their jobs. Too many layers exist between a business user and relevant data. In her session, Breya will demonstrate to the audience how she uses business intelligence in her daily work. She will also discuss a fresh, new approach to business intelligence that incorporates Web 2.0 ingredients and makes information accessible to the next wave of informed executives and self-service business users.

With more than 25 years of experience as a technology visionary, Breya is a driver of innovation and change at SAP. She currently oversees the roadmap and go-to-market strategy for SAP business intelligence (BI) and enterprise information management (EIM) solutions, as well as the SAP NetWeaver® technology platform.

Breya welcomes crowd-sourced input containing opinions and feedback via Twitter (@margebreya) before the executive session at the conference. She’d like to know what keeps her audience awake at night concerning enterprise software, collaboration and the ability to make fast, well-informed decisions. She will use the feedback to inform her discussion and to ensure she’s touching on the points that most concern business executives today.

The Web 2.0 Summit is an exclusive annual event that connects business leaders, big thinkers and innovative technologists who are shaping the future of the Web. Since 2004, the Web 2.0 Summit has become the gathering place for international leaders of the new Web, who come together to discuss and debate the most important issues, strategies and disruptions driving the Internet economy. For more information on the Web 2.0 Summit, please visit

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SAP® TechEd 2009 in Phoenix, Vienna, Shanghai and Bangalore
More than 12,000 SAP customers, partners and technical experts are convening at SAP® TechEd 2009, the company’s largest ecosystem education event, to gain the inspiration and skills needed to maximize impact on their organizations at a time when companies need both skilled professionals and agile, efficient IT solutions that can efficiently adapt to change. In its 13th year, SAP TechEd 2009 was held in Phoenix from October 13-16, and will be held in Vienna on October 27-29, Shanghai on November 11-12 and Bangalore on November 18-20. For more information, please visit Join the conversation via Twitter at #sapteched09.

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