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Leading Neon Sign Retailer Releases Free Buyers Guide for Small Business Owners


WEBWIRE

Top-rated online neon sign superstore, Neon Signs 4 You, publishes free Neon Sign buyers guide to help small businesses maximize their signage ROI.

As many small business owners have faced increasing challenges over the past year, it has become ever more important to maximize the return on investment on all marketing and advertising expenditures.

“Our company has always focused on helping the small business owner find the most effective and affordable neon signage option to fit their specific needs”, notes Cable Phillips, marketing manager of Neon Signs 4 You. “By providing this free neon sign buyers guide, our team wants to give back to the community of entrepreneurs that have helped us build our business over the years.”

Neon signs are prevalent in businesses looking to advertise their product or service, and brightly-lit, attractive neon signs offer an inexpensive way to capture the attention of passing customers.

With a neon sign, customers will know that an establishment is “open for business”, and business owners can capture business from near and far with one of these signs. Several of the leading neon sign companies carry signs especially designed for restaurants, bars and businesses of all shapes and sizes.

Small business owners should ask themselves a few questions when choosing a neon sign for their retail shop:

- What size sign do they want for their business?
- Are they looking for a simple OPEN sign or one that has other text or graphics?
- How will this sign be hung (i.e. in a window, sat on a counter, etc)?
- Do they have ample space for their signage?


In addition, if they choose to have a custom neon sign built, they will need to decide:

- What colors to use? Would green, pink or white work best? Or another color? Which colors best represent a particular business or service? Is that business or service associated with a particular color set of colors? There are many to choose from out there.

The great thing about neon retail signage is that they are available in a wide variety of colors that can be mixed and matched to get the look that a small business owner is looking for. Bright colors will instantly grab the attention of prospective clients or customers and get them into a nearby business or retail shop, which is the goal.

Small business owners should only buy from trusted reputable online neon stores. All neon sign makers are not created equal. An inferior neon sign may not hold up as well to wear and tear, and may actually break or quit working much sooner than expected, which will decrease its value.

By using this Neon Sign Buyers Guide, small business owners can determine what type of sign is the right one a particular business and which one will maximize that business’ visibility and sales.

For more information on how to use affordable Neon signs to market and advertise a small business, visit http://www.NeonSigns4You.com



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