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Jumeirah to enter Rose City in Morocco


Jumeirah Group, the Dubai-based luxury hospitality group and member of Dubai Holding, has recently signed an agreement with SGTM Immobilier, a subsidiary of the Société Générale des Travaux du Maroc (SGTM), to manage the Jumeirah Marrakech Golf & Polo Resort, a new luxury golf and polo resort located seven kilometres to the south of Marrakech, in the lee of the Atlas Mountains. The entire negotiation and consultancy process has been conducted by Business Experts.

Scheduled to open in three stages from January 2013, Jumeirah Marrakech Golf & Polo Resort will include a five star deluxe golf hotel and 18 hole golf course, complete with clubhouse and academy; a five star polo hotel with two polo fields and one practice course, a third five star hotel and spa, souk and residential villas.

The golf hotel will be comprised of 230 rooms and suites as well as 50 luxury villas. The boutique polo hotel will offer 100 rooms, while the third, and largest, of the hotels will offer approximately 300 uniquely-designed rooms and suites. This mixed-use development will cover 177 hectares of land and in addition to the facilities listed above, will also offer a variety of restaurants, bars and lounges (some located in a purpose built souk), a 2,500 square metre Talise spa, and ballroom conference facilities for up to 900 people.

“We are delighted to announce the signing of this unique development. The Jumeirah Marrakech Golf & Polo Resort is a welcome addition to Jumeirah Group’s diverse portfolio as we continue to expand around the world,” commented Gerald Lawless, Executive Chairman, Jumeirah Group. “Marrakech is truly the heartbeat of Morocco and possesses a rich and varied cultural inheritance. Jumeirah Group is proud to have our roots in the Arabian culture and we look forward to offering our guests a unique and authentic, world class, luxury experience within Morocco.”

Ahmed Kabbaj, CEO of SGTM Immobilier added: “Marrakech is the jewel of our Kingdom and as such, we felt duty-bound to associate a world leading operator to our project. We are therefore honoured to be working in partnership with Jumeirah on this one-of-a-kind resort. With their world class expertise and knowledge of Middle Eastern culture, Jumeirah will ensure that our guests get the best out of the Red City’s magic.”


Jumeirah Group:
Jumeirah Hotels & Resorts are regarded as among the most luxurious and innovative in the world and have won numerous international travel and tourism awards. The Dubai-based luxury hospitality company encompasses the world renowned Burj Al Arab, the world’s most luxurious hotel and recognised as the symbol of Dubai, the multi-award winning Jumeirah Beach Hotel, Jumeirah Emirates Towers, Madinat Jumeirah and Jumeirah Bab Al Shams Desert Resort & Spa in Dubai, the Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London and the Jumeirah Essex House in New York.

The Group’s activities are, however, not restricted to hotel and resort management. The Jumeirah Group portfolio also includes Jumeirah Living, the Group’s luxury brand of serviced residences offering effortless living in luxurious surroundings; global spa brand Talise; Jumeirah Restaurants, the company’s dedicated restaurant division; Wild Wadi Waterpark; The Emirates Academy of Hospitality Management, the region’s only fully accredited third-level academic institution delivering specialised degree programmes in hospitality management; and Jumeirah Retail, with its 15 stores and dedicated luxury online store.

For further information please contact
Samantha Dancy
Corporate Communications Manager
Jumeirah Group Corporate Communications
PO Box 214159
United Arab Emirates
+971 4 3647959
Fax: +971 4 3016655


 five star hotel
 Talise spa
 Jumeirah Living
 Wild Wadi Waterpark

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