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Sybase and Siemens Enterprise Communications Group Mobilize Today’s Information Worker


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New Unified Communications Solution Meets Mobile Convergence Demand by Reducing Costs, Solving Complexities and Improving Usability for Enterprises Globally

DUBLIN, CALIF. AND NEC BIRMINGHAM UK — SERVICE MANAGEMENT EXPO 2009 — Sybase, Inc. (NYSE: SY), an industry leader in delivering enterprise and mobile software, and Siemens Enterprise Communications (SEN) Group, a leader in Unified Communications Solutions for the enterprise, today announced a partnership that will provide customers with a fully integrated mobile and fixed line voice and data solution that supports and includes the management of a range of device types through a completely heterogeneous environment.

According to leading independent research company Forrester Research, Inc., 73 percent of the global enterprise workforces will be mobile users by 2012. This represents 187.9 million mobile users in 2008, growing to 397.1 million users in 2012 (Enterprise Mobile User Forecast: Mobile “Wannabes” Are The Fastest-Growing Segment, October 2008).i

“We’re seeing an increasing demand for an unwired enterprise that gives mobile knowledge workers complete access to their data and communications regardless of location,” said Marcus Birkl, vice president of mobility solutions, for SEN Group. “By partnering with Sybase we can offer our customers the leading-edge management capabilities for all forms of mobile devices that they require, enhancing the usability and the ‘industrialization’ of FMC technology.”

The new solution marries Sybase’s leading mobile device management capabilities with the SEN Group’s leading-edge Fixed Mobile Convergence (FMC) technology providing a complete end-to-end solution that businesses can deploy to vastly simplify the management of a hugely diversified communications infrastructure. The solution will also help businesses to effectively manage operations such as inventory and expenses, logistics, mobile devices and applications.

The SEN Group chose Sybase as a strategic partner based on the capabilities and strength of its enterprise device management platform and rich expertise and proven leadership in the enterprise mobility space. Sybase® Afaria® enables the SEN Group to significantly reduce the complexities associated with managing multiple device types at a time when consumers are increasingly bringing personal smart phones into the workplace.

“Enterprise mobility plays such a significant role in today’s personal and professional environments that customers require the highest level of support from proven experts,” said Terry Stepien, president of Sybase iAnywhere. “As a result of this widespread adoption and to fully empower today’s information workers, Sybase and Siemens are committed to helping enterprises overcome the management challenges that accompany rapidly emerging mobile technologies, including collaboration and unified communications, while decreasing operational costs.”

Afaria will be fully embedded into the SEN Group’s HiPath MobileConnect V2.3, an enterprise solution that seamlessly unifies fixed enterprise VoIP, VoWLAN and cellular mobility. The solution consists of two components:

* MobileConnect Appliance
o Located at the central site, sitting on the wired network between the WLAN and the SIP PBX
o Continually monitors and manages mobile user sessions regardless of whether they are on the corporate or public network
* MobileConnect Client
o Software that resides on the dual-mode handset and works with the MobileConnect Appliance to navigate enterprise-cellular exchange

For more information about Sybase’s mobility solutions please call 800-8SYBASE or 519-883-6898 or visit www.sybase.com/mobileenterprise. Sybase is showcasing its leading enterprise mobility platform at the Service Management Expo 2009 (http://www.servicemanagement.co.uk/) in Birmingham, UK, September 22-23 (Stand 240).

Analyst Perspective
Sybase was positioned by Gartner, Inc. in the Leaders quadrant in its 2008 Magic Quadrant for Mobile Enterprise Application Platformsii and was recognized by Forrester Research as a leader in its April 2009 report The Forrester Wave™: Mobile Device Management Solutions, Q2 2009.iii Most recently, Sybase was recognized as the leader in mobile device management enterprise software for the eighth consecutive year and as a mobile middleware market leader for the seventh consecutive year by IDC.iv The full reports can be obtained at www.gartner.com, www.forrester.com and www.idc.com.

About Siemens Enterprise Communications Group (SEN Group)
The SEN Group is a premier provider of end-to-end enterprise communications, including voice, network infrastructure and security solutions that use open, standards-based architectures to unify communications and business applications for a seamless collaboration experience. This award-winning “Open Communications” approach enables organizations to improve productivity and reduce costs through easy-to-deploy solutions that work within existing IT environments, delivering operational efficiencies. It is the foundation for the company’s OpenPath® commitment that enables customers to mitigate risk and cost-effectively adopt unified communications. Jointly owned by The Gores Group and Siemens AG, SEN Group companies include Siemens Enterprise Communications, Cycos, and Enterasys Networks.

For more information about the SEN Group or Enterasys please visit www.siemens-enterprise.com or www.enterasys.com.

About Sybase
Sybase is an industry leader in delivering enterprise and mobile software to manage, analyze and mobilize information. We are recognized globally as a performance leader, proven in the most data-intensive industries and across all major systems, networks and devices. Our information management, analytics and enterprise mobility solutions have powered the world’s most mission-critical systems in financial services, telecommunications, manufacturing and government. For more information, visit http://www.sybase.com. Read Sybase blogs: http://blogs.sybase.com.

About the Magic Quadrant
The Gartner Magic Quadrant is copyrighted 2008 by Gartner, Inc., and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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Sybase, iAnywhere and Afaria are registered trademarks of Sybase, Inc. All other company and product names mentioned may be trademarks of the respective companies with which they are associated.

Special Note: Statements concerning Sybase’s business relationships and related products are by nature forward-looking statements that involve a number of uncertainties and risks and cannot be guaranteed. Factors that could cause actual events or results to differ materially include shifts in customer demand, rapid technological changes, availability and quality of third party products, competitive factors and unanticipated delays in scheduled product availability. Some of the risks are detailed from time to time in Sybase’s U.S. Securities and Exchange Commission filings, copies of which can be viewed on Sybase’s web site at www.sybase.com.

i“Enterprise Mobile User Forecast: Mobile ‘Wannabes’ Are the Fastest-Growing Segment,” Forrester Research, Inc., October 9, 2008.

iiMagic Quadrant for Mobile Enterprise Application Platforms, Publication Date: 18 December 2008, by William Clark and Michael J. King, ID Number: G00162969.

iiiThe Forrester Wave™: Mobile Device Management Solutions, Q2 2009, Forrester Research, Inc., April 27, 2009.

ivIDC, Worldwide Mobile Device Management Enterprise 2009-2013 Forecast 2008 Vendor Shares Report, Doc # 218680, June 2009. IDC, Worldwide Mobile Middleware 2009-2013 Forecast and 2008 Vendor Shares report, Doc # 219186, July 2009.



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