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Survey Finds Americans are Ready to Comply with New US Government Dietary Guidelines


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Mission Viejo, CA, January 14, 2005 -- The Dietary Guidelines for Americans 2005 has just been released by the government and the plan calls for Americans to increase their exercise and fitness and to reduce their risk for major chronic diseases through diet and physical activity.

LifeScript.com , the leading personalized vitamin supplement company today announced the results of the LifeScript Health Poll and found that Americans are planning to comply. “We were pleased to see that the new Dietary Guidelines for Americans include increased exercise and fitness, good basic diet recommendations and a new focus on the importance of nutrients and vitamins.” said LifeScript CEO Ron Caporale, “In addition, it is encouraging to see that Americans in our poll are planning to improve their health in the coming year.”

The polls were answered by over 10,000 of the subscribers to the free LifeScript Healthy Advantage Internet Newsletter. Americans pledged to exercise more for their New Years resolution (54.7%), the second resolution was to lose weight (32.1%), followed by stop smoking (9.4%).

However, the current exercise program of survey respondents does not meet the criteria of the new US Dietary Guidelines. The new guidelines call for Americans to engage in regular physical activity to reduce the risk of chronic disease in adulthood. Individuals should exercise a minimum of 30 minutes per day or 3.5 hours per week, and adults looking to lose weight should participate in 60-90 minutes of daily moderate-intensity physical activity while not exceeding caloric intake requirements. In the LifeScript Health Poll, 58.5% reported that on average, they do not get more than 3 hours exercise, the new recommended amount, each week.

The new Dietary Guidelines recommend the consumption of 2 cups of fruit per day, and over 54% of LifeScript Health Poll respondents are having more than 2 servings of fruit each day. Other poll results include: preferred workout location and the gym was selected by 27.8% and the home by 23.2% of respondents, 32.6% of participants report that they get less than 6 of hours sleep during the week and 43.1% of respondents dislike their body. For full results of the survey, please visit www.lifescript.com/HealthPoll .

About LifeScript
LifeScript, based in Mission Viejo, California is an internet direct marketing company focused on health and wellness. The LifeScript product line includes LifeScript personalized vitamin supplements and Revitalize soy meal replacement shakes.

LifeScript personalized vitamin supplements were created to help health conscious consumers make better decisions about the vitamins and supplements they take and in what amounts. Internet website visitors answer a few simple questions about health, lifestyle and medical concerns. Sophisticated algorithms created by the Scientific and Medical Advisory Board create a unique supplement program that is prescribed specifically for the individual. For a free vitamin supplement profile please visit exercise and fitness , plus the latest research on vitamins and supplements written by members of the LifeScript Scientific and Medical Advisory Board.

Revitalize soy meal replacement shakes are low carbohydrate, high calcium shakes that provide an easy meal replacement option for health conscious consumers. For more information, please visit www.revitalize.com.

About the Dietary Guidelines for Americans 2005
Dietary Guidelines for Americans is published jointly every 5 years by the Department of Health and Human Services (news - web sites) (HHS) and the Department of Agriculture (USDA). The Guidelines provide authoritative advice for people two years and older about how good dietary habits can promote health and reduce risk for major chronic diseases. A copy of the report is available at: http://www.healthierus.gov/dietaryguidelines/



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