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Fans Decide Who’s Best in College Football with the AT&T All-America Player of the Week


Program is Only Award That Allows Fans to Select the Top College Football Player in the Nation Each Week

Go anywhere college football fans congregate and you’re sure to hear one thing – debate over who is best. For the sixth consecutive year, AT&T* brings fans’ opinions into play as they choose the best college football player each week throughout the regular season.

Starting Sunday, Sept. 6, fans will have the opportunity to vote for the AT&T All-America Player of the Week by text messaging** VOTE to 345345 on their wireless phones. This is the only national college football award of its kind where the fans who decide which player rules the gridiron.

Each week, a panel of analysts from ESPN will choose four finalists based on the athletes’ outstanding performance during the previous week. The four candidates will be revealed each Sunday morning on ESPN’s SportsCenter, as well as via text message alerts and on the Web at, and fans have until 11:59 p.m. ET each Wednesday to participate in the voting. The winner will be announced at halftime of the Thursday ESPN College Football Primetime Presented by Applebee’s.

There is no limit on fan voting, and each vote counts as one entry into a sweepstakes to win a trip to the 2010 BCS National Championship game in Pasadena, Calif. Full sweepstakes rules can be found at

“College football fans are deeply passionate and extremely knowledgeable, and we could not have built a better, more qualified AT&T All-America Player of the Week judging panel,” said Tim McGhee, executive director, AT&T corporate sponsorships. “We are proud to once again give fans a voice and bring them closer to the action through the voting as well as handset content that leverages AT&T’s wireless leadership to provide easy, on-the-go access to news, information and exclusive content.”

In December, four finalists for the AT&T All-America Player of the Year Award will be announced during a one-hour special on ABC in conjunction with the announcement of the Football Writers Association of America All-America team. Fans will then get a chance to vote for the AT&T All-America Player of the Year up until the Bowl Championship Series. Voting will end at 11:59 p.m. ET on Jan. 5 and the winner will be announced during the BCS National Championship game on ABC on Jan. 7.

Last year, Texas Tech quarterback Graham Harrell was crowned as the AT&T All-America Player of the Year, beating out an impressive field of nominees including University of Texas quarterback Colt McCoy, University of Florida quarterback Tim Tebow and University of Oklahoma quarterback and Heisman Trophy winner Sam Bradford. Voting for the 2008 AT&T All-America Player of the Year was the highest total in the five-year history of the award.

AT&T customers can sign up on to receive free ticket offers from select college teams and to receive text alerts with game-day reminders and the latest team statistics, updates and exclusive content.

AT&T customers can also view video highlights of each week’s candidates, check scores, track select teams and download school ringtones through AT&T’s wireless NCAA Fan Zone, which is accessible on AT&T handsets equipped with AT&T MEdia™ Net by launching the application and clicking through to the sports category.

Through the AT&T MEdia Net, fans can also download fight song ringtones from more than 150 college and universities. Animated screensavers and 3-D mobile wallpaper are available for more than 100 college and universities.

For more information about AT&T products and services, visit

AT&T CV requires a MEdia Max Unlimited or MEdia Net Unlimited bundle. Details on AT&T’s MEdia Net bundles and other offers are available at

AT&T is a proud sponsor of the 2010 BCS National Championship game sweepstakes. For more information regarding rules and entry, please visit:

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

** No purchase necessary. Standard text messaging applies.

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation’s fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verseSM and AT&T | DIRECTVSM brands. The company’s suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T’s Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s list of the World’s Most Admired Companies.

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