CoreMedia Positioned in the “Niche Players” Quadrant of the Magic Quadrant for Web Content Management
Chicago, IL and Hamburg, Germany – CoreMedia, a leading provider of content management solutions, today announced it has been positioned by Gartner, Inc. in the “Niche Players” quadrant of the “Magic Quadrant for Web Content Management.”
Inclusion in the Magic Quadrant requires vendors to meet minimum revenue requirements (more than $8million), have active references, been in business for a minimum of five years and a strategy that supports continued geographic expansion, and provide the required functionality.
“We are delighted to be positioned in the Magic Quadrant,” said Rene Hermes, CoreMedia Vice President, Marketing. CoreMedia has grown 28.4% in terms of worldwide revenue over the last year. We have over 200 companies worldwide relying on our content management solutions. Hermes continues: “We pride ourselves on the fact that we provide our customers with a return on engagement through leveraging of the Internet to evolve our customer’s Marketing, Sales, and R&D practices, engaging their audiences by offering personalization and offering a return through better, lower cost services, driving revenue through cross and up-sell, and by innovating faster and with greater confidence.” CoreMedia has extended its reach both regionally and in terms of the verticals for which it provides solutions.
The Magic Quadrant for Web Content Management, 2009, defines WCM as “the process of controlling the content of a website through the use of specific management tools based on a core repository. These tools may be commercial products, open-source tools or hosted service offerings.”
According to Gartner WCM goes beyond simply managing HTML pages to include:
* Content creation functions, such as templating, workflow and change management.
* WCM repositories that contain content or metadata about the content.
* Library services, such as check-in/check-out, version control and security.
* Content deployment functions that deliver prepackaged or on-demand content to Web servers.
The Gartner report continues, “Typically, organizations augment such tools with capabilities including multivariate testing, search engine optimization, ad-insertion, search and recommendation technology to help achieve the desired results from the overall Web presence.” In the report, Gartner evaluated 18 vendors worldwide on their ability to execute and their completeness of vision.
Visit CoreMedia at the Gartner Portals, Content and Collaboration Summit Event on 16 and 17 September 2009 in London to find out how CoreMedia can help companies to meet the challenges of tomorrow’s web.
 Gartner “Magic Quadrant for Web Content Management” by Mick MacComascaigh, Toby Bell, Mark R. Gilbert, 5. August 2009.
 Gartner Market Share: Content Management Software, Worldwide 2006-2008 (5. Juni 2009)
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