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NASCAR Race Fans To Benefit From Verizon Wireless Network Boost At Michigan International Speedway


BROOKLYN, MI — Verizon Wireless has activated a temporary cell site to improve its voice and data network around the Michigan International Speedway (MIS) in Brooklyn and accommodate the anticipated crowd of about 100,000 visitors attending the NASCAR races and related events August 14-16.

The company has deployed a Cell on Light Truck (COLT) to boost capacity in the area surrounding the race track. A COLT is a fully functional, generator-powered mobile cell site that enhances wireless capacity in a specific location—and works especially well in dense areas with large crowds.

Additionally, Verizon Wireless has upgraded equipment on its existing cell sites in the area that provide coverage in and around MIS. Collectively the company’s upgrades will boost voice capacity by 600% and data capacity by more than 1,000%. These improvements enable more customers to use their wireless phones concurrently to make calls; send and receive e-mail and text, picture and video messages; access the Internet; view high-quality videos; and download music, games and ringtones, while enjoying clearer reception and fewer dropped calls.

“As a result of our joining forces with Alltel, Verizon Wireless now has its own network presence in Brooklyn,” said Greg Haller, president–Michigan/Indiana/Kentucky Region, Verizon Wireless. “Based on how our customers use their phones at major sporting events, like NASCAR races, we want to ensure we can handle every call, e-mail, photo, text message and video at this major sporting event.”

On-site network improvements, including the enhanced coverage around MIS, are part of Verizon Wireless’ continual efforts to expand coverage, improve capacity and enhance the quality of its wireless voice and data network in Michigan and throughout the country.

Verizon Wireless has invested more than $50 billion since it was formed—$5.5 billion on average every year—to increase the coverage and capacity of its premier nationwide network and to add new services. The company spends more on its wireless network than any other wireless service provider. Since the company was formed in 2000, Verizon Wireless has invested $1.3 billion on improvements to its wireless network in Michigan.


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